Quaker Week

American Friends could learn a thing or two from British Friends about how to do good outreach, I think. At least judging from what I've been hearing about them lately. There are at least two brilliant things they're doing: National Quaker Week and updating their terminology.

National Quaker Week

First, they've created an event called National Quaker Week, which is under way right now. In their own words:

What if there was a week in 2007 where Quakers popped into public view, not once, but many times? What if energy and resources for outreach came together for one big push? This could significantly multiply the impact of our work on outreach. It wouldn't replace regular work on outreach, but it would give the Quaker profile a huge boost.

National Quaker Week, from 22-30 September 2007, aims to do just that. By combining national media work and advertising with local events and activities, the week will raise the profile of Quakers across the UK. "A joint effort on advertising and events throughout the country is a great way of boosting the Quaker profile," says Steve Cappleman, Outreach Co-ordinator, "If people hear about Quakers from a number of sources at the same time, it will hopefully arouse their curiosity."